© 2010 An independently owned and operated member of the Prudential Real Estate Affiliates, Inc.
Prudential is a registered service mark of The Prudential Insurance Company of America Prudential is a registered service mark of The Prudential Insurance Company of America. Equal Housing Opportunity. Equal Housing Opportunity
© 2010 Prudential Peak Real Estate Inc. All rights reserved.
Reproduction in whole or in part without permission is prohibited
Phone:303.805.1200 | 18425 Pony Express Drive #201 Parker, CO 80134
303.805.1200
18425 Pony Express Drive #201
Parker, CO 80134
Your Needs Come First
The process of marketing and selling your house must match your objectives, priorities and needs. In order to best serve you, we want to learn more about your plans and needs. The following topics outlined below can help us understand your goals and help us build a strong working relationship:
- The agency laws that may apply as we work together in the marketing and sale of your property.
- The objectives you want to achieve from the sale of your house and the support you expect to receive from us.
- How the homeselling process should be tailored to fit the characteristics of your property
Home Selling Process
Selling a house typically includes many of the following elements. We will be your resource and guide every step of the way.
Initial Consultation
•Determine your needs and priorities
•Review “agency” choices and select appropriate working relationship
•Discuss marketing plan
•Establish pricing strategy
Design and Implement Marketing Plan
•Complete homes enhancement recommendations
•Carry out scheduled marketing activities
•Show the property to brokers and prospective buyers
•Communicate with you on a regular basis
•Monitor results of marketing activities
•Modify marketing plan and pricing strategy as necessary
Review Offer and Reach Agreement with Buyer
•Buyer’s real estate professional presents offer
•Discuss and clarify proposed terms and conditions
•Negotiation; possible counter offers
•Reach final agreement
Complete Settlement Process (per purchase contract)
•Deposit of buyer’s earnest money
•Sign documents
•Title Search; preliminary title report to buyer
•Inspections
•Removal of remaining contingencies
•Buyer’s final walk-through of property
•Loan funding/balance of funds from buyer
•Recording of title
•Relocation of seller; possession of property by buyer
After-Sale Service
•Help you find your next home, as needed
•Assist you with relocation, as needed
•Provide resources for other after-sale homeowner needs
From The Offer To The Completed Sale
When our marketing efforts bring a purchase offer, We will:
- Explain the offer to you and answer your questions.
- Help you determine the best course of action by pointing out potential advantages and disadvantages of the offer and clarifying the choices available to you.
- Have the Title Company prepare an Estimate of Net Proceeds based on the proposed price and terms.
- Negotiate through the buyer’s agent, and handle possible counter offers, to reach a final agreement that is favorable to you.
- Explain to you in detail all the steps that will occur for a successful closing, and answer any questions you might have.
- Work with the buyer’s broker, loan officer, title officer and others to help coordinate their activities and keep the transaction moving forward.
- Negotiate inspection issues, monitor progress of inspections, the buyer’s loan and other contingencies as called for in the purchase contract. Resolve questions or problems that might arise, in order to ensure a timely closing.
- Accompany the buyer and buyer’s agent during their final walk-through of the property.
- Assist you in handling details required for the completion of the transaction.
- Communicate with you on a regular basis so that you can stay informed and is worry-free as possible.
- Follow up after the sale closes
- Confirm that all your real estate-related needs have been met, and provide information on service providers you may require.
- Offer relocation assistance, if moving to a new area.
- Help you locate a new home, if remaining in this area.
The Goals Of Effective Marketing
To successfully promote your property to the market, a comprehensive plan of targeted activities is essential. Our marketing program has three aims:
1) Promote directly to prospective buyers
- Just Listed postcards mailed to over 500 people
2) Enlist the efforts of other real estate professionals
- The Prudential Real Estate Network
- Referral and relocation resources
- Multiple Listing Service (MLS)
- Just Listed E-cards sent to over 1,400 Realtors
3) Maintain communication with you
- Review the results of our marketing activities
- Consult with you to fine-tune our marketing strategy, as needed.
How Buyers Find The Homes They Purchase
Homebuyers may use several information sources in their search process, but they are most likely to find the home they actually purchase through a real estate professional.
How Can We Help You
At Prudential Peak Real Estate we will apply our knowledge and expertise to achieve the successful sale of your property. Here is what you can expect from us:
- Your needs, interests and objectives will be our top priority. We will want to learn what is important to you, so we can help you attain your real estate goals.
- We will give you reliable information and solid advice so that you can make informed decisions. Please don’t hesitate to ask questions.
- We will work for your best interests at every stage of the homeselling process, from the development and implementation of a Marketing Plan, through the negotiation of future offers, to the final settlement of the transaction.
- Communication is important. We will want to agree to a system of regular contacts (whether in person, on the phone, by mail, fax or email) so we can keep you up-to-date on the progress of the transaction.
To begin the process of selling your home or to learn more about how Prudential Peak Real Estate can help you best navigate the process call us today and speak with one of our brokers at 303.805.1200.
Selling A Home